Appgain Knowledge Hub for Digital Marketers

Binary Runtime Environment for Wireless

An open-source application development platform 

for wireless devices, originally designed for CDMA 

technology. However, BREW is air-interface indepen￾dent and can also support GSM/GPRS and UMTS 

technology. It allows users to download applications 

such as text chat, enhanced e-mail, location position￾ing, games, etc. Native BREW applications are 

written in C or C++, but the platform is designed to 

allow developers to write in whatever language they 

choose, including Java and XML. Developers are also 

provided with BREW Software Development Kit (SDK), 

which includes the full BREW applications platform, 

plus a variety of tools for writing BREW applications.




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App Segment to FB audinace – how it works and benefits

📱💼 Boost Your Facebook Advertising with App Segments and Custom Audience Syncing! 🚀✨ Did you know that you can take your Facebook advertising strategy to new heights by harnessing the power of App Segment and custom audience syncing? Let’s dive into how it works and the benefits it brings! 🔑 […]

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Optimize Your Marketing: Sync App Segments with Facebook Custom Audience

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