Webengage is a well-known omnichannel messaging software that will help youengage your users through different channels but for some reason, you want awebengage alternative, right?
Appgain is a full-stack web & mobile marketing platform that alsoempowers you to engage your users over the omnichannel, track your lost users& re-target them over all social media channels & improve your appuser experience
through smart deep linking.
So, do you want an omnichannel engagement tool or a full-stack Web and Mobilemarketing platform?
Here’s why we’re the best customer engagement platform on the market and thebest webengage alternative
Through both platforms’ real-time analytics, you will be able to understandyour audience, know their location, demographics, behaviors, etc. You will beable to segment your users based on their behaviors, or their personal dataand reach
them over Omnichannel
You can engage your users to drive high retention and sales by communicatingwith your users over the multi-channel. You can send them emails, SMS, pushnotifications, web push, WhatsApp messages, etc.
A/B test your campaign by launching multiple variations for your campaign andwill get real-time detailed analytics of how efficient each version of yourcampaign is.
But appgain has something more special, we offer video push notificationsthat will make your push campaign 10x more engaging than standard text pushnotifications.
|Rich Push Notification||✅||✅|
(How video push notifications work)
According to the Harvard business review magazine, acquiring new customerscan be 5 to 25 times more expensive than retaining existing customers. That’swhy we offer you the uninstall tracking product. With this product, you canidentify
who uninstalled your app and re-target them all over socialmedia.
As our attention spans are constantly shrinking overtime, you need to remindyour audience of your product multiple times. Data shows that new users needto see your ads at least 7 times before they start to use your app in a dailymanner.
|FB Ads Retargeting||✅||✅|
|Instagram Ads Retargeting||✅||❌|
|Google Ads Retargeting||✅||❌|
|Twitter Ads Retargeting||✅||❌|
|Snapchat Ads Retargeting||✅||❌|
|LinkedIn Ads Retargeting||✅||❌|
You want to engage your users, it helps if you design automated marketingcampaigns for the entire app customer experience. But you also don’t want tobe spamming while you are trying to engage them. That’s why we built marketingpressure
protection. To ensure you’re sending your users just the right amountof messages they need.
|Marketing Pressure Protection||✅||❌|
Appgain smart deep linking helps you to improve your app user experience, soyour app users move seamlessly & smoothly from all of your channels toyour app. They can be routed from SMS message, email, your website, socialads, etc. to
your specified page instantly.
Data proves that deep links can double your activation rate & engagementrate and increase your user acquisition. Through deferred deep linking youraudience can be routed directly to a specific page in your app even if theydon’t have
it installed. Through contextual deep linking, you can know thesource your users came from, so you can measure eachcampaign/channel/influencers’ efficiency & ROI. We wrote a detailedarticle on
what is deep linking, why it matters, and how you can use it.
(how users move from an SMS message to an app page through a deep link)
|Standard Deep Links||✅||❌|
|Deferred Deep Links||✅||❌|
|Contextual Deep Links||✅||❌|
Mobile attribution is a powerful tracking tool, it’ll help you trackeverything you want to measure in the marketing funnel, starting from tracking& measuring link clicks, through downloads and installs, to finallyconversion &
This tool will give you all the insights you need to know how effective eachacquisition campaign or influencer is and what is the ROI and what are theweak points you need to optimize or eliminate!
Webengage offers a drag & drop interface journey designer. So you canbuild complex scenario-based campaigns easily (just drag & drop).
Good news, that we are working on this feature and will be released verysoon. Here’s a picture from appgain kitchen for our journey mapdesigner.
Still not sure if we’re the best webengage alternative, or got questions? Donot hesitate to reach out and Contact Us!
Subscribe to our blog now & learn how to master everything
from user engagement to retention.
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