CPC (Cost Per Click)
How do you calculate the cost per click?
In order to calculate the cost per click for each mobile user acquisition campaign, you will need to divide the advertising costs by the number of clicks you receive.
Glossary
Glossary
Appgain Knowledge Hub for Digital Marketers
blogs
general
March 4, 2025
How to Build a Flexible and Cost-Effective Marketing Dashboard
How I Built a Scalable Marketing Dashboard with Airbyte, BigQuery, and Looker Studio Hi, I’m Mohamed Shaheen, CEO and co-founder of Appgain. Managing our fintech app alongside our e-commerce platform means my days are packed with strategic decisions—from product innovation to customer engagement. One recurring challenge was keeping a real-time […]
business-solutions, marketing-strategies, and technology
February 6, 2025
Appgain Teams Up with T2 to Revolutionize Business Messaging
We’re thrilled to announce our exciting partnership with T2, a leading communication technology provider in Saudi Arabia. Our mission? To make it easier and more reliable for businesses to connect with their customers! Why We’re Partnering At Appgain, we’re all about helping businesses communicate effectively. Messaging plays a key role […]
business-growth and e-commerce
February 4, 2025
Appgain 2024 Review: A Year of Growth, Innovation, and New Horizons
As we step into 2025, we take a moment to reflect with immense gratitude and excitement on the incredible journey we had in 2024. It was a year filled with challenges, breakthroughs, and milestones that shaped the future of Appgain. From launching transformative solutions to forging new partnerships, 2024 stands […]