Workflow Triggers
are the specific events or conditions that initiate the execution of an automated workflow in ConnectGain. When a trigger event occurs — such as a new contact being created, a deal being moved to a specific stage, a calendar appointment being confirmed, a broadcast message receiving no response after 48 hours, or an external system sending a webhook notification — ConnectGain's automation engine evaluates which workflows have been configured to respond to that trigger type and immediately begins executing the defined sequence of actions. Precisely defined triggers ensure that automation fires at exactly the right moment in the customer journey, delivering contextually relevant communications that match the timing of meaningful customer events rather than arbitrary scheduled sends. Zapier Integration Zapier is an automation platform that connects thousands of business applications through pre-built integration templates called Zaps, enabling data to flow between systems that do not have native direct integrations. ConnectGain's Zapier integration allows businesses to connect the platform to any of the 5,000+ applications in the Zapier ecosystem — including project management tools, accounting software, survey platforms, event registration systems, and niche industry-specific applications — without requiring custom API development. Through Zapier, businesses can create automated workflows that, for example, create a new ConnectGain contact whenever someone registers for a webinar in Eventbrite, or send a WhatsApp message through ConnectGain whenever a specific trigger occurs in any connected application.