Mobile Commerce

commonly called m-commerce, refers to commercial transactions conducted through mobile devices — encompassing product browsing, purchasing, payment, and customer service interactions on smartphones and tablets. Mobile devices now account for the majority of e-commerce traffic in most markets globally, making mobile-optimized customer experiences a business necessity rather than an optional enhancement. For businesses selling through mobile channels, ConnectGain's WhatsApp and SMS capabilities are natural complements to the mobile commerce journey: delivering order confirmations, shipping updates, and delivery notifications through the same device where the purchase was made, and enabling conversational commerce through WhatsApp-based product catalogs and purchase flows.