Location Based Services

A range of services that are provided to mobile  subscribers based on the geographical location of their  handsets within their cellular network. Handsets have  to be equipped with a position-location technology such  as GPS to enable the geographical-trigger of service(s)  being provided. LBS include driving directions, information about certain resources or destinations within  current vicinity, such as restaurants, ATMs, shopping,  movie theaters, etc. LBS may also be used to track the  movements and locations of people, as is being done  via parent/ child monitoring services and mobile devices  that target the family market