What is a Smart Deep link?
mobile attribution and deeplinking service, generates hyperlink with automatic routing that references pages inside mobile apps, and bringsusers to your app through a multitude of different pathways.
For App Developers
Promotional campaigns that include smart deep Links work for all users on every platform. When users open or install your app, they’ll see the exact content that you are promoting for, including any discounts you’re offering.
This will help you to reduce the returning users, because it make sign up step more likable for user more than in the past.
Are you sending weekly email digest of your app offers to your users? Did you know that email campaigns with deep links produced more 50% conversion rate?
Embrace this channel to send your highest value mobile customers straight into your app for the highest possible net gain.
Using Smart Deep Link with your multi channel marketing campaigns boosts your user’s conversion to install the app and engage with it, as it offer powerful link generation, referral tracking, attribution, deferred deep linking. These links worked whether they are clicked on mobile or desktop and directly connect the user to the target content after the install.
Your app content is viewable and sharable over any channel because Smart Deeplinks implement social media cards for better user experience while using social media over desktop and mobile. In all cases, your app content is feasible.
Smart Deep links help you effectively advertise within the app content. You can also customize the user’s experience with the option to show an App Content Preview on the web to improve installation conversion.
Increase SMS marketing Conversion by using smart deep links in your SMS campaigns, Smart Deep Link automated routing actions produces more user friendly and interactive SMSs.
With Deep linked SMSs, Smart Deep links cut your costs by more than half! also boost your conversion rates by enhancing usability.
Set your mobile payment scheme to be more user-friendly with deep linked SMS, Whats App or Emails that direct the user to pay by SMS on Mobile and to pay by Credit Card on desktop.
Smart Deep Linking VS Deep Linking
Traditional deep links can route users to app content as long as the app is already installed when the link is opened. This means traditional deep links don’t work if the user doesn’t have the app, and will show either an error or a fallback page.
What makes smart deep link differs?
Smart deep links can route users to content even if the app is not installed when the link is opened. The link will first redirect to the App Store or Play Store to download the app, and then take the user to the specific “deferred” content immediately after first launch.
Reach your user wherever they are
Appgain enables you to route users to the optimal location based on their device, platform and whether they have your app installed. Create a single compelling CTA, with a single link, that works for all users across mobile and the traditional web.
App Store Routing
For mobile users who do not have your app installed, route them to correct app store with a single link, reducing friction in acquisition.
Deferred Deep linking
After a new user has installed your app, route them directly to the optimal location in the app (not just to the default home screen).
If a user already has your app installed, route them directly to the optimal location in the app.
Closed Loop Attribution
Know your app installs best channel
We give you full visibility into where new app users are coming from using unique fingerprinting technology. Appgain ties the source of acquisition with downstream events to give you full visibility into your organic and viral marketing efforts.
From click to install to in-app actions, Appgain measures your full user conversion funnel.
We track: Impressions – Clicks & CTR – Installs – Channel (Email, SMS, Social, Web) – Use Case – UTM Parameters – Custom Parameters – Downstream events (purchase, sign up, engagement).
Who uses Appgain.io Smart Links
A few lines to add it to your app!