# Appgain — AI Workforce Platform > Appgain.io is the AI Workforce Platform for MENA businesses. We deploy intelligent agents that handle call centers, sales, CRM, and marketing automation across WhatsApp, mobile apps, and more. ## Pages - [Home](/): AI Workforce Platform overview for MENA businesses. - [About](/about): Company story, mission, and team. - [Pricing](/pricing): Plans and pricing for Appgain platform. - [Contact](/contact): Get in touch with Appgain. - [Request Demo](/request-demo): Book a personalized product demo. - [Use Cases](/use-cases): Industry and workflow use cases. - [Integrations](/integrations): Supported third-party integrations. - [Blog](/blogs): Insights on AI, automation, and customer engagement. - [Glossary](/glossary): Marketing automation and AI terminology. - [eBooks](/ebooks): Free guides and resources. - [FAQs](/faqs): Frequently asked questions. - [Partners](/partners): Partner program for agencies and integrators. - [Affiliates](/affiliates): Affiliate program details. - [Tech4Good](/tech4good): Social impact initiatives. - [Newsroom](/newsroom): Press and company news. - [WhatsApp Business API](/whatsapp): WhatsApp messaging platform. - [Email Marketing](/email): Email campaign and automation tools. - [SMS Marketing](/sms): SMS campaign platform. - [Web Push](/web-push-notifications): Browser push notifications. - [Push Notifications](/push-notifications): Rich mobile push. - [Omnichannel Messaging](/omni-channel-messaging): Unified multichannel campaigns. - [CDP](/cdp): Customer Data Platform. - [CRM](/crm): Marketing CRM. - [Marketing Automation](/marketing-automation): Visual workflow automation. - [Unified Inbox](/unified-inbox): All conversations in one inbox. - [AI Customer Bot](/ai-customer-bot): RAG-powered support chatbot. - [AI Call Intelligence](/ai-call-intelligence): Call transcription and analytics. - [Bot Builder](/bot-builder): Visual conversational bot builder. - [Sequences](/sequences): Multi-step drip campaigns. - [Broadcast](/broadcast): Bulk messaging across channels. ## Company - Founded: 2016 - HQ: Cairo, Egypt & Istanbul, Turkey - Website: https://appgain.io - Contact: https://appgain.io/contact ## Products ### AI Agents - **AI Customer Bot**: RAG-powered chatbot for customer support across WhatsApp, web, and mobile — with human handoff. - **AI Call Intelligence**: Real-time call transcription, sentiment analysis, and action-item extraction. - **Visual Bot Builder**: Drag-and-drop flow editor for building conversational bots without code. ### Channels - **WhatsApp Business API**: Send personalized campaigns, automate support, and broadcast at scale via WhatsApp. - **Email Marketing**: Drag-and-drop email builder with automation, warm-up, and deliverability tools. - **SMS Marketing**: High-conversion SMS campaigns with multi-vendor routing. - **Rich Push Notifications**: Video, carousel, and interactive push formats for mobile apps. - **Web Push Notifications**: Browser-based push for visitor re-engagement. - **Broadcast**: Bulk messaging across WhatsApp, SMS, email, and push from one dashboard. ### Orchestration - **Marketing Automation**: Visual workflow builder for multi-channel automated campaigns. - **Sequences**: Multi-step drip campaigns for onboarding, nurturing, and re-engagement. - **Omnichannel Messaging**: Unified campaign management across all channels with behavioral triggers. - **Unified Inbox**: Single inbox for all customer conversations across WhatsApp, email, SMS, and chat. ### Data & Insights - **Customer Data Platform (CDP)**: Unified customer profiles, event tracking, and audience segmentation. - **Marketing CRM**: Customer relationship management with behavioral segmentation and targeting. ## Use Cases - E-commerce: abandoned cart recovery, order updates, promotional campaigns - Financial services: transaction alerts, KYC reminders, customer onboarding - Healthcare: appointment reminders, patient communication - Retail: loyalty programs, personalized offers, store notifications - Gaming: player engagement, in-app event notifications - Travel & hospitality: booking confirmations, itinerary updates ## Partner Program Appgain runs a structured partner program for agencies, consultants, system integrators, telecom/PBX providers, and technology partners. ### Partner Tiers - **Registered Partner**: For new agencies, consultants, and solution providers — referrals, early projects, product familiarization. - **Solutions Partner**: For active implementation and service partners — client deployment, recurring services, co-selling, workflow delivery. - **Strategic Partner**: For high-impact ecosystem and enterprise partners — joint go-to-market, larger implementations, integration depth, market expansion. ### What Partners Deliver - AI-powered customer engagement and chatbot automation - Omnichannel communication workflows (WhatsApp, SMS, email, push, voice) - AI call intelligence with Arabic and English transcription - CRM and lead management automation - Campaign and lifecycle automation - Workflow orchestration and cross-channel revenue recovery - AI agents for sales and support ### Industries Served - Retail and e-commerce - Real estate and property - Tourism and hospitality - Financial services and fintech - Call-center and service operations ### Key Differentiators for Partners - Arabic-first AI — strong for MENA markets - WhatsApp-native workflows — conversational commerce - AI call intelligence — call centers, service teams - Replaces 3–4 disconnected tools in one unified platform - 1,200+ businesses served, 10+ years of execution Partner page: https://appgain.io/partners Apply: https://appgain.io/partners#partner-form ## Integrations Appgain integrates with Shopify, WooCommerce, Zapier, n8n, and dozens of other platforms. ## Resources - Blog: https://appgain.io/blogs - Demo Center: https://appgain.io/demo - Glossary: https://appgain.io/glossary - Pricing: https://appgain.io/pricing - Request Demo: https://appgain.io/request-demo - Partners: https://appgain.io/partners