glossary

Glossary

Glossary

Appgain Knowledge Hub for Digital Marketers.

Image

A photograph or graphic that may be delivered to 

the mobile handset as any of several low resolution 

image formats, including .png, .gif, .jpg, etc. Images 

on mobile platform may be classified as mobile 

content/products (wallpapers, screensavers, etc), 

assets for a mobile website, or enabled with links to 

trigger an action