Glossary
Glossary is aknowledge hub for digital marketers.
Display fraud refers to fraudulent activities and practices within the digital advertising ecosystem specifically targeting display advertising. It involves the deliberate manipulation and deception of ad impressions, click-through rates (CTR), or other metrics to deceive advertisers and generate illegitimate revenue.
Looking for a powerful, all-in-one CRM tailored to your business sector? Appgain now offers a fully integrated customer relationship management solution designed for companies in real estate, sales, and customer service. This CRM suite brings together three powerful tools—Odoo CRM, Kommo’s WhatsApp CRM, and the RetailGain marketing platform—into one seamless ecosystem. Why Choose Appgain’s Integrated …
WhatsApp is no longer just a messaging app; it has become a powerful tool driving success in e-commerce. Today, brands are leveraging it in innovative ways to enhance customer engagement, boost sales, and improve the shopping experience. Through real-world examples, such as Ways E-commerce Industries Use WhatsApp for Customer Engagement and Fashion WhatsApp Success Story, …
