glossary

Glossary

Glossary

Glossary is aknowledge hub for digital marketers.

Average Revenue per Paying User (ARPPU)

Average Revenue per Paying User (ARPPU) is a financial metric used in subscription-based businesses or freemium models to measure the average revenue generated per user who makes a payment or purchases a product or service. 

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Better WhatsApp for Business: Our Integration with Route Mobile

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WhatsApp Marketing Made Simple: Your Complete Guide to WhatsApp Lite 1.0

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Appgain Launches Integrated CRM Solution for Real Estate, Sales, and Customer Service

Looking for a powerful, all-in-one CRM tailored to your business sector? Appgain now offers a fully integrated customer relationship management solution designed for companies in real estate, sales, and customer service. This CRM suite brings together three powerful tools—Odoo CRM, Kommo’s WhatsApp CRM, and the RetailGain marketing platform—into one seamless ecosystem. Why Choose Appgain’s Integrated …

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