glossary

Glossary

Glossary

Appgain Knowledge Hub for Digital Marketers

Average Revenue per Paying User (ARPPU)

Average Revenue per Paying User (ARPPU) is a financial metric used in subscription-based businesses or freemium models to measure the average revenue generated per user who makes a payment or purchases a product or service. 

blogs

appgain-t2-partnership-business-messaging

business-solutions, marketing-strategies, and technology

February 6, 2025

Appgain Teams Up with T2 to Revolutionize Business Messaging

We’re thrilled to announce our exciting partnership with T2, a leading communication technology provider in Saudi Arabia. Our mission? To make it easier and more reliable for businesses to connect with their customers! Why We’re Partnering At Appgain, we’re all about helping businesses communicate effectively. Messaging plays a key role […]

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appgain-2024-review

business-growth and e-commerce

February 4, 2025

Appgain 2024 Review: A Year of Growth, Innovation, and New Horizons

As we step into 2025, we take a moment to reflect with immense gratitude and excitement on the incredible journey we had in 2024. It was a year filled with challenges, breakthroughs, and milestones that shaped the future of Appgain. From launching transformative solutions to forging new partnerships, 2024 stands […]

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whatsapp-business-account

general

January 19, 2025

All You Need to Know About WhatsApp Business Account | Official Business Account (OBA)

Introduction A WhatsApp Business Account enables businesses to communicate directly with their customers through the WhatsApp Business Platform. This platform provides an easy and effective way to build strong relationships, share updates, and offer seamless support. Businesses can choose between two types of WhatsApp Business Accounts, each designed to meet […]

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