Glossary of Marketing Terms |App Promotion (iOS & Android)

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App Promotion (iOS & Android)

Ways to promote an app

Social media: It is crucial to offer your users useful content related to your app, industry, and the latest trends. Creating content on a regular basis builds trust and brand awareness.
Website and/or blog: A strong digital presence strengthens your credibility.
E-mail marketing: Effective newsletter(s) that carries value attracts the target audience’s attention.
App Discovery (OEM): Preloading your app and placing native ads on new mobile devices get your app in front of millions of users.

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