glossary

Glossary

Glossary

Appgain Knowledge Hub for Digital Marketers

Integrated Digital Enhanced Network

A wireless technology developed by Motorola,  which combines the capabilities of a digital cellular  telephone, two-way radio, alpha-numeric pager, and  data/fax modem into a single network. iDEN operates  in the 800MHz, 900MHz, and 1 500MHz frequency  bands, and is based on TDMA and GSM architecture it places more users in a given spectral space,  compared to analog cellular systems. iDEN networks  are used by various carriers all over the world, and by  Nextel and Southern LINC in the USA. 

blogs

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general

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Marketing CRM: A Game Changer for Businesses – APPGAIN

Introduction to Marketing CRM In an era where customer engagement defines business success, Marketing Customer Relationship Management (CRM) emerges as a pivotal tool for companies aiming to foster stronger connections with their clientele. Marketing CRM goes beyond traditional customer management; it integrates sales, marketing, and customer support activities, and gathers […]

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the-customer-retention

general

April 24, 2024

The Customer Retention: Keeping Your Customers Coming Back for More

In the ever-competitive world of business, acquiring new customers is crucial. But what about the ones you already have? Customer retention, the art of keeping your existing customers engaged and loyal, is just as important, if not more. Loyal customers are the backbone of any successful business. They spend more, […]

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appgain-achievements-2023

company and general

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APPGAIN in 2023

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