glossary

Glossary

Glossary

Appgain Knowledge Hub for Digital Marketers

App Discovery

How to improve app discovery

  • Benchmark analysis: There are many apps on the market similar to yours. Identifying your competitors, and learning from them is important.
  • Press Publications: Find relevant publications to publish articles to increase your brand recognition.
  • Explore alternative stores: Choosing the right traffic channel mix is an important factor
  • Grow your community: By establishing an active community of enthusiasts, you can grow your outreach.
  • Paid advertising: Make use of social media and ad networks by setting up paid advertisements.
  • OEM (On-Equip Manufacturing): Be one of the first apps that millions of new device owners see at a time when they’re eager to explore and engage with mobile apps. 

blogs

marketing-crm-appgain

general

April 25, 2024

Marketing CRM: A Game Changer for Businesses – APPGAIN

Introduction to Marketing CRM In an era where customer engagement defines business success, Marketing Customer Relationship Management (CRM) emerges as a pivotal tool for companies aiming to foster stronger connections with their clientele. Marketing CRM goes beyond traditional customer management; it integrates sales, marketing, and customer support activities, and gathers […]

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the-customer-retention

general

April 24, 2024

The Customer Retention: Keeping Your Customers Coming Back for More

In the ever-competitive world of business, acquiring new customers is crucial. But what about the ones you already have? Customer retention, the art of keeping your existing customers engaged and loyal, is just as important, if not more. Loyal customers are the backbone of any successful business. They spend more, […]

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appgain-achievements-2023

company and general

March 6, 2024

APPGAIN in 2023

APPGAIN.io in 2023: A Year of Innovation and Growth – Empowering E-commerce Businesses   The e-commerce landscape is constantly evolving, and staying ahead of the curve is crucial for sustained success. At APPGAIN, we’re dedicated to providing you with the tools and solutions you need to thrive in the ever-changing […]

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